{"id":833,"date":"2008-01-29T12:17:00","date_gmt":"2008-01-29T17:17:00","guid":{"rendered":"http:\/\/oddpla.net\/modernwizard\/?p=833"},"modified":"2015-07-22T14:10:41","modified_gmt":"2015-07-22T18:10:41","slug":"charles-atlas-says-he-can-give-me-a-real-body-all-right","status":"publish","type":"post","link":"http:\/\/oddpla.net\/modernwizard\/2008\/01\/29\/charles-atlas-says-he-can-give-me-a-real-body-all-right\/","title":{"rendered":"&#8220;Charles Atlas says he can give me a REAL body, all right!&#8221;"},"content":{"rendered":"<p>While clicking around, I discovered <a href=\"http:\/\/www.seanbaby.com\/stupcom.htm\">a site by Seanbaby<\/a>&nbsp;devoted to those bizarre, grainy ads on the back of comic books. I remember, for example,&nbsp;this Charles Atlas ad, <a href=\"http:\/\/www.seanbaby.com\/comicads\/comicads70.shtml\">this very same one,<\/a> from a childhood comic book.&nbsp;As soon as I rediscovered it on Seanbaby&#8217;s site, I immediately thought two things:<\/p>\n<p>1. That ad struck me as poorly drawn, hokey, outmoded and a big fat lie when I first saw it around age 7.<\/p>\n<p>2. Richard O&#8217;Brien didn&#8217;t have to push very far to make a parody of the Charles Atlas campaign when he wrote I Can Make You A Man for Rocky Horror. In fact, the ad copy here uses many phrases that show up, barely altered, in that song. I am, however, surprised that Richard O&#8217;Brien&#8217;s lyrics didn&#8217;t use some of the screamingly homoerotic subtext in such phrases as &#8220;Do you feel soft, frail skinny, or flabby, only HALF-ALIVE?&#8221; and &#8220;You want the Greek god type of physique&#8230;that makes other fellows green with envy.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While clicking around, I discovered a site by Seanbaby&nbsp;devoted to those bizarre, grainy ads on the back of comic books. I remember, for example,&nbsp;this Charles Atlas ad, this very same one, from a childhood comic book.&nbsp;As soon as I rediscovered it on Seanbaby&#8217;s site, I immediately thought two things: 1. That ad struck me as&#8230; <a href=\"http:\/\/oddpla.net\/modernwizard\/2008\/01\/29\/charles-atlas-says-he-can-give-me-a-real-body-all-right\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">&#8220;Charles Atlas says he can give me a REAL body, all right!&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[729],"class_list":["post-833","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-funny"],"_links":{"self":[{"href":"http:\/\/oddpla.net\/modernwizard\/wp-json\/wp\/v2\/posts\/833","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/oddpla.net\/modernwizard\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/oddpla.net\/modernwizard\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/oddpla.net\/modernwizard\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/oddpla.net\/modernwizard\/wp-json\/wp\/v2\/comments?post=833"}],"version-history":[{"count":1,"href":"http:\/\/oddpla.net\/modernwizard\/wp-json\/wp\/v2\/posts\/833\/revisions"}],"predecessor-version":[{"id":5812,"href":"http:\/\/oddpla.net\/modernwizard\/wp-json\/wp\/v2\/posts\/833\/revisions\/5812"}],"wp:attachment":[{"href":"http:\/\/oddpla.net\/modernwizard\/wp-json\/wp\/v2\/media?parent=833"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/oddpla.net\/modernwizard\/wp-json\/wp\/v2\/categories?post=833"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/oddpla.net\/modernwizard\/wp-json\/wp\/v2\/tags?post=833"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}